Chinese Wine Market

Digital Vino with Alessio Fortunato About the Chinese Wine Market

Though we are in May, the focus will here be on my Digital Vino live stream with Alessio Fortunato as a guest and the wine market in China from back in December. Alessio Fortunato is an Italian oenologist and wine consultant working mainly with the Chinese wine market. In fact, he started out about 7-8 … Read more

Computer_Digital Transformation_ Wine_Marketing

Success for the Wine World Lies in Digital Transformation

The word on everybody’s lips during the last year has no doubt been the need to go digital, especially in the wine world. Digital marketing for wineries has become of the essence. Earlier this year, in February, I had the opportunity to talk more about the digital transformation in the world of wine with Paul … Read more

Wine Communication

A World of Wine Communication at Wine2Wine

Early on a Monday morning in December, I took the train from Florence in the direction towards Verona to learn more about the world of wine communication by attending the, by now, well-known digital (wine) marketing conference Wine2Wine. I had not thought of going, thinking maybe next year, but then I was in contact with … Read more

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