Tuscan vineyard and computer

Trasforma l’uva in parole…corso online gratuito per produttori di vino

Saper scrivere e strutturare una storia, un post o una newsletter è fondamentale oggi per una strategia di comunicazione e di storytelling a lungo termine per la tua cantina. Le regole del marketing stanno cambiando quasi ogni settimana. È chiaro che anche il contenuto stesso, il nocciolo della storia, è essenziale per “parlare” con il … Read more

The WinesOfItaly Livestream

The WinesOfItaly Show Meets Masari Winery (Veneto)

This episode of the WinesOfItaly Show was a collaboration with Susannah Gold and our Substack project All That Wine. Susanna and I explore a lesser-known wine region in Veneto: the Valle d’Agno, northwest of Vicenza. Our guest, Massimo Dal Lago, co-founder of Masari Winery, guides us into the heart of this valley, where volcanic soils … Read more

The Poggio Severo Vineyard Montalcino

Poggio Severo Arrives: Lisini Expands Its Brunello di Montalcino Legacy

On a summer day back in 2018, I was picked up by Carlo Lisini and, together with a couple of other wine writers, headed to his family winery in Montalcino for a vertical Brunello tasting in style. Today, the winery is run mainly by cousins Carlo and Ludovica and their children, though all the cousins … Read more

Green Wine Sign Bar

Se comunicare il tuo vino online ti sembra complicato, questo sondaggio è proprio per te

Sei un produttore di vino e magari eri in cantina oggi, davanti alle botti, quando ti veniva il pensiero: Dovrei postare qualcosa. Ma cosa? Non mi viene in mente niente da scrivere. Se solo sapessi come fare un piano… Scrivo in inglese? Boh. Oppure mando una newsletter? Ma non ho una promozione di vino pronta… … Read more

AI generated picture-board games playing-wine

A New Year, Wine on Our Own Terms: Italian Wine, Culture, and the Future of Drinking

Last year, I started the Substack publication All That Wine together with Susannah Gold to dive deeper into the beautiful world of wine. We did a couple of livestreams with producers last year; the articles about them will be published soon. I just published the first newsletter article of the year over on All That … Read more

The WinesOfItaly Show-Guest Gorghi Tondi Sicily

The Wines of Italy Show Explores Gorghi Tondi in Sicily

In this episode of the newly rebooted The Wines of Italy Show, we travel—virtually—to the windswept coast of southwestern Sicily to explore Sicilian wine and the history, culture, and wines of Tenuta Gorghi Tondi, a unique, women-led winery located in the heart of a WWF nature reserve near Mazara del Vallo. I welcomed Marilena Leta, … Read more

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